Blissclub, the community-first consumer brand dedicated to reshaping the activewear landscape for women in India, has proudly announced a successful funding round of 18,000,000. This capital injection comes as a crucial milestone in Blissclub’s journey to revolutionize women’s movewear by creating innovative, technically advanced, and incredibly comfortable activewear designed specifically for the Indian woman. Blissclub’s mission has always been centered on making women feel empowered through movement—transcending the superficial aspects of fitness by focusing on overall well-being, both physical and mental. With this significant funding, the company is poised to expand its research and development initiatives, refine its product line, and upscale production to meet the growing demand in a market that has long been underserved.
Founder and CEO Minu Margeret has reiterated the company’s commitment, stating that the women’s activewear segment in India has been largely neglected by mainstream brands, resulting in products that compromise on quality, sizing, and appropriateness. At Blissclub, the goal is to deliver products that are not just an upgrade, but a complete 10X improvement over the alternatives available today. The new funding will also be strategically invested in building and nurturing the brand’s vibrant community—a community that existed long before the products hit the shelves. By engaging with women and fostering a shared passion for active living, Blissclub aims to empower its customers to move, connect, and thrive. This investment marks an exciting new chapter for the brand, reinforcing its unwavering commitment to spreading happiness through movement and setting a new benchmark in the activewear industry.
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