Udaan, India’s largest eB2B platform, proudly announces its latest funding success with an impressive raise of INR 585,000,000, a testament to the company’s steadfast dedication and innovative vision. Founded in 2016, udaan set out with a bold mission: to transform the traditional trade ecosystem and empower small businesses through the strategic use of technology. Today, with about 70% market share in India, the company has revolutionized trade across diverse categories—from FMCG and Staples to Fruits & Vegetables and Pharma—by enabling an efficient, tech-driven supply chain that connects thousands of suppliers, a vast network of retailers, and both national and regional brands.
This significant capital injection will further bolster udaan’s efforts to streamline B2B trade, enhance its supply chain and logistics operations, and drive technological advancements that make commerce faster, more reliable, and scalable across the nation. Moreover, the new funding will fuel the growth of udaanCapital, the company’s fintech arm, dedicated to offering essential financial products and services tailored to small businesses, manufacturers, and retailers. By addressing the critical working capital challenges faced by its partners, udaanCapital not only strengthens economic resilience but also fosters sustainable business growth throughout India.
Headquartered in Bengaluru with offices across all major metros, udaan’s unwavering commitment to innovation and efficiency continues to reshape the landscape of Indian trade. This funding milestone marks a new chapter in the company’s journey, paving the way for expanded reach, more robust trade solutions, and deeper support for the small businesses that form the backbone of the nation’s economy.







