The snack aisle, long a battleground between taste and nutrition, just saw a new contender secure a significant financial boost. Rivalz, a startup aiming to redefine "better-for-you" snacking, announced it has closed a $5.0M Series A funding round.
Developed in partnership with UC Davis, Rivalz crafts snacks that deliver 8g of protein and 4g of fiber, promising to genuinely rival popular salty treats on flavor. With options like Extra Chedda' Mac and Late Night Pizza, the company targets students and active individuals who expect more from their fuel.
