Octane®, a company revolutionizing recreational purchases through its digital buying experience, has secured $100,000,000 in new investment capital from investors. This substantial funding round marks a pivotal moment for the company, poised to fuel its strategic growth and technological advancements.
Octane provides a seamless, end-to-end digital buying experience for a range of lifestyle purchases, including powersports vehicles, RVs, and outdoor power equipment. The company connects people with their passions by integrating cutting-edge technology with innovative risk strategies, making these significant purchases fast, easy, and readily accessible. Octane enhances the entire customer journey by inspiring enthusiasts through its editorial brands like Cycle World® and UTV Driver®, offering instant online financing prequalification, efficiently routing customers to dealerships for closing, and providing superior loan servicing throughout the loan term.
Founded in 2014, Octane has rapidly grown its operations, now employing over 550 individuals in hybrid and remote capacities, and establishing partnerships with more than 30 OEM and 4,000 dealer partners. Its commitment to innovation and growth has earned it recognition on the Inc 5000 list of America's fastest-growing private companies and certification as a Great Place to Work®. The newly secured capital is specifically earmarked to further enhance Octane's proprietary technology platform, strategically expand its market reach, and significantly scale its operational capabilities to meet increasing consumer and partner demand.
This latest investment underscores Octane’s established leadership and ambitious vision for the recreational purchase market. With this substantial funding, Octane is well-positioned to accelerate its mission of transforming how consumers acquire lifestyle vehicles and equipment, ensuring greater accessibility and efficiency across the entire purchasing ecosystem, and driving continued innovation in the sector.












