GoKwik, an enabler for eCommerce and D2C brands, has closed a $22.5M Series B funding round with participation from Think Investments and RTP Global. The capital infusion will further fuel the company's mission to democratize the shopping experience, helping brands boost conversion rates and manage critical pain points like cash-on-delivery returns.
The company, led by Chirag Taneja, Vivek Bajpai, and Ankush Talwar, recently launched KwikChat to solve for low marketing ROIs through over 30 WhatsApp use cases, including abandoned cart recovery. GoKwik claims its network is already used by one in three shoppers and has helped more than 10,000 brands scale their businesses.
