We are thrilled to announce that BlueStone, one of India's leading digital-first fine jewellery brands, has successfully raised ₹200 crore in a recent funding round. Founded in 2011 by Gaurav Singh Kushwaha in Bangalore, BlueStone has emerged as a pioneer in revolutionizing how consumers shop for jewellery, seamlessly blending modernity with tradition. The latest funding will be instrumental in accelerating BlueStone's growth trajectory, expanding its impressive online and offline presence, and further enhancing its proprietary technology to better cater to customer preferences.
With over 200 experiential stores and a comprehensive online platform, BlueStone offers customers the unique opportunity to customize their jewellery preferences, whether shopping in-store, online, or from the comfort of their homes. The brand’s 100% certified jewellery collections, which include a stunning assortment of gold, platinum, diamonds, and gemstones, are complemented by guarantees like Lifetime Exchange and Buyback, making it a favorite among cosmopolitan couples looking to mark their milestone moments.
The funding round has garnered support from major institutional investors including Accel Partners, Kalaari Capital, Saama Capital, and Hero Enterprises, validating BlueStone's innovative approach in an industry that has been slow to embrace digital transformation. As we continue to harness the potential of our tech-driven vision for design and delivery, BlueStone is poised to redefine the online and offline jewellery shopping experience for our customers across India. Visit us at www.bluestone.com to explore our offerings and join us in our journey of making every moment memorable!







