Mjuk, an innovative end-to-end re-commerce marketplace for furniture, has secured $4.2 million in new investment. The company, which houses the largest selection of circular furniture in the Nordics, has already facilitated the rehoming of tens of thousands of furniture pieces and interior decor items. This significant capital injection is intended to fuel Mjuk's continued growth and operational expansion.
Mjuk empowers sustainable furnishing by offering expertly cleaned second-hand furniture, allowing customers to save up to 80% on sought-after designer pieces without compromising quality or budget. Each week, over 100 newly added items undergo meticulous reviews and cleaning, ensuring confidence in every purchase. Beyond individual sellers, Mjuk collaborates directly with brands and retailers to find new homes for pristine returns and archive pieces, enabling customers to acquire items from their favorite brands at reduced prices while contributing to emission reduction.
For sellers, Mjuk provides a seamless, hassle-free solution, managing everything from logistics to product cleaning and sales for both individuals and businesses. This recent funding round underscores investor confidence in Mjuk's proven business model and its potential within the rapidly expanding circular economy. The company plans to strategically deploy the capital to enhance its technology platform, expand its market presence, and further optimize its logistics and cleaning operations.
Looking ahead, Mjuk aims to solidify its position as a leading force in the circular furniture market. The company is focused on driving further adoption of sustainable consumption practices and expanding its positive environmental and economic impact across the Nordics.
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