Hydra, the digital ad platform known for its performance-based, multichannel campaigns, has closed a $100.0M Series A funding round. The Beverly Hills-based company specializes in driving new sales, leads, and ad engagements for many of the largest consumer product and service companies.
Operating on a pure cost-per-action (CPA) basis, Hydra distributes action-oriented customer acquisition campaigns across search, email, web display, and social media. It leverages both its internal media distribution groups and an exclusive network of high-volume publishing partners to deliver results.
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