Heidi Secures Massive $5.6M Funding to Revolutionize Ski Holiday Industry

We are thrilled to announce that Heidi, the UK's fastest-growing ski travel business, has successfully raised £5.6 million in our latest funding round. Born in 2018 with the ambition to revolutionize the ski holiday market, Heidi (formerly known as Ski Zoom) has been on an exhilarating journey, catering to a community of passionate skiers and mountain enthusiasts. Our innovative approach is centered around enhancing flexibility, allowing everyone to discover both renowned and hidden gem resorts without the typical constraints of traditional ski travel. With our unique technology, we empower our customers to tailor their ski experiences—whether that means opting for shorter trips, avoiding costly Saturday flights, or even traveling via train. This latest round of funding will be pivotal in augmenting our offerings, expanding our reach, and further developing our tech solutions to make ski holidays even more accessible and convenient. As a youthful challenger brand in a long-standing industry, Heidi is committed to shaking up the norm and providing our customers with the most flexible ski holiday options. With the support of our investors, we are excited to continue this journey and help more individuals uncover the breathtaking beauty that the mountains have to offer. Buckle up for the next chapter in ski travel innovation with Heidi—where the mountains are just a click away!