Bobbie Secures $50 Million in Series B Funding Round for Revolutionary Infant Formula Company

We are thrilled to announce that Bobbie, the pioneering mom-founded and women-led infant formula company in the U.S., has successfully raised $50 million in a fresh round of funding. This impressive financial boost will help propel our mission to revolutionize the infant formula landscape, empowering parents to make informed choices without the pressure of comparison. Our European-style recipe, crafted from high-quality pasture-raised milk sourced from Organic Valley farms, adheres to all FDA requirements and stands out as the only infant formula to earn both the Clean Label Project’s Purity Award and Pesticide Free Certification. This investment will not only allow us to expand our product offerings but also enhance our marketing initiatives aimed at cultivating a culture of confidence and acceptance around feeding choices. Our goal is to address the stigma often associated with formula feeding, shifting the conversation towards the well-being of our babies and the peace of mind of their parents. With this funding, we are determined to reach more families and provide them with the highest standard of infant nutrition while promoting a community that celebrates diverse feeding journeys. After all, we lost sleep over this so you don’t have to, and we’re excited for the next chapter in redefining infant wellness together. Thank you to our investors for believing in our vision and joining us on this exciting journey!