Assiduus Global has secured $25.0 million in new investment, marking a significant milestone for the cross-border e-commerce technology provider. Since its inception in 2018, Assiduus Global has established itself as a disruptive force, offering full-stack tech-enabled middleware for digital distribution and supply chain management. The company's platform assists brands in accelerating sales across global marketplaces, including direct-to-consumer (DTC) platforms like Shopify.
The funding round highlights the growing demand for Assiduus Global's solutions, which address critical barriers to entry in international e-commerce. Its proprietary platform tackles challenges such as regulatory compliance, data-led demand generation, integration across multiple marketplaces, efficient inventory planning and fulfillment, and access to crucial buyer data and analytics. With a strategic focus on markets including the USA, Canada, India, Southeast Asia, and the GCC & EMEA/UK regions, Assiduus Global has developed a unified order management system, warehouse management system, integrated shipping platform, and a seller qualifier platform providing actionable insights.
This capital infusion will enable Assiduus Global to further enhance its technological offerings and expand its global footprint. The company boasts a robust client roster, including major brands like Unilever, Dabur, and Cipla, managing over $300 million in Gross Merchandise Value (GMV) globally for its clients. Its consistent performance is underscored by zero client attrition over the past four years, 900% growth in 2022, and recognition by Deloitte Fast 50 and Inc 5000.
The newly raised funds are earmarked for accelerating growth initiatives, investing in product development, and scaling operations to meet increasing demand from brands seeking to optimize their international e-commerce strategies. Assiduus Global aims to solidify its position as a leading provider of cross-border e-commerce solutions, continuing its trajectory of innovation and market expansion.
