Prosus has acquired ixigo (Le Travenues Technology Limited) for an undisclosed amount, marking a significant corporate acquisition in the Indian online travel sector. Founded in 2007 by Aloke Bajpai and Rajnish Kumar, ixigo is a technology company dedicated to empowering Indian travellers. It enables users to plan, book, and manage trips across rail, air, buses, and hotels, leveraging artificial intelligence to assist in smarter travel decisions. Its ixigo, ConfirmTkt, and AbhiBus apps provide comprehensive booking services and travel utility tools. With over 48 crore Annual Active Users in Fiscal 2024, ixigo stands as a leading Online Travel Agency (OTA) for the Next Billion Users in India.
This acquisition underscores Prosus's strategic interest in expanding its presence within high-growth digital consumer markets, particularly in India. Prosus operates globally as a consumer internet group, with a focus on technology investments and operations across various sectors. The integration of ixigo into Prosus’s portfolio aligns with its objective to back innovative companies that address large market opportunities and cater to evolving consumer needs in digital services.
The acquisition is expected to yield substantial strategic synergies. ixigo's deep understanding of the Indian travel landscape, its AI-powered platforms, and its strong user base, particularly among emerging internet users, complement Prosus’s broader expertise in scaling digital businesses. ixigo stands to benefit from Prosus’s operational experience and global resources, potentially accelerating its technological development and market penetration. Conversely, Prosus gains a robust and established platform to further solidify its footprint in India’s rapidly expanding online travel segment.
This transaction is a direct corporate acquisition, with Prosus purchasing ixigo outright, rather than a funding round. The combined entity is poised to enhance the digital travel experience for millions of Indian users, driving further innovation and offering a more integrated and efficient suite of travel planning and booking services across the subcontinent.