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3STEP Sports Acquires Hoop Group, Premier Basketball Instruction

Hoop Group acquired by 3STEP Sports

AcquisitionEntertainment ProvidersUS

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Hoop Group logo
Acquired

Hoop Group

United StatesEntertainment Providers

Undisclosed amount

July 9, 2026

3STEP Sports logo
Acquirer

3STEP Sports

Spectator Sports

3STEP Sports has acquired Hoop Group, the worldwide leader in basketball instruction, for an undisclosed amount. This strategic move brings together two prominent entities in the youth sports landscape. Hoop Group, established in 1963, has a rich history of offering premier basketball camps and has positively impacted over one million young men and women through its comprehensive programs, evolving into much more than just summer basketball camps.

The acquisition is set to significantly expand 3STEP Sports' footprint within the basketball sector, integrating Hoop Group's deep expertise and extensive network into its diverse portfolio of youth sports organizations. Hoop Group's proven methodology and broad appeal align with 3STEP Sports' mission to provide best-in-class experiences for young athletes. This integration is expected to leverage Hoop Group's established brand and legacy, enhancing the reach and quality of basketball development opportunities.

For 3STEP Sports, the addition of Hoop Group represents a key strategic expansion into a foundational sport with a highly respected and long-standing institution. The synergy between the two organizations is anticipated to create a more robust platform for athlete development, coaching education, and event management. Hoop Group's extensive experience in basketball instruction is expected to complement 3STEP Sports' operational capabilities and national presence, fostering growth across various basketball initiatives.

Looking ahead, the combined entity is poised to deliver unparalleled basketball instruction and event experiences. This acquisition underscores a commitment to investing in the future of youth sports, promising enhanced resources and expanded opportunities for aspiring athletes and coaches under a unified vision.

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