EXA Infrastructure, a global digital infrastructure provider, has acquired Conexio, a B2B commercial prospecting agency, for an undisclosed amount. Conexio, also known as UpTeam, specializes in generating sales opportunities and qualified appointments for businesses. The company employs approximately 70 sedentary commercial agents dedicated to B2B lead generation, appointment setting, commercial surveys, and inbound call management, aiming to optimize clients' commercial productivity and sales transformation. Its expertise spans market understanding, solution selection, and sales development training.
This acquisition represents a strategic move for EXA Infrastructure to enhance its market penetration and accelerate its sales pipeline. By integrating Conexio's specialized capabilities, EXA aims to strengthen its direct customer engagement and streamline the process of identifying and acquiring new enterprise clients for its comprehensive digital infrastructure services. The move signals EXA's intent to bolster its internal sales development and customer acquisition efforts through proven B2B prospecting methodologies.
Expected synergies from this combination include leveraging Conexio's experienced sales force and robust lead generation processes across EXA Infrastructure’s extensive network and service portfolio. Conexio’s deep expertise in qualifying prospects and setting high-quality appointments is anticipated to improve EXA’s commercial efficiency and accelerate business growth. This integration is designed to ensure a more proactive approach to customer outreach and relationship building.
The acquisition is set to combine EXA Infrastructure’s foundational digital services with Conexio’s targeted sales development expertise, creating a more dynamic and effective client engagement model. The combined entity is positioned to deliver enhanced value to customers through a more robust and integrated approach to commercial development, strengthening EXA Infrastructure's market position.